Auto-tagging is a feature that automatically creates custom URLs to help you track offline conversions and report on your ad performance using website tracking programs like Google Analytics.
When it comes to ClickCease, it is imperative to turn this feature on in order for our system to be able to differentiate between clicks that came from organic traffic and clicks that came from ads.
If you have any questions about this process, feel free to reach out to our 24/7 chat support.